Multimedia Press Releases Get 77-percent More Views
Distributing press releases through services such as PR Newswire has for years been a highly effective marketing strategy for businesses on the Web. New data from PR Newswire, however, indicates a significant development regarding the effectiveness of today’s releases. A recent update to the company’s Web analytics program enabled it… [[ This is a content […]
Report: Ad Startup Rejects Google Acquisition Bid
As a rule, Google doesn’t put out press releases when it fails to acquire companies, making a new rumor difficult to confirm. But the search giant may have tried to purchase an advertising firm called Admeld, and, despite having a solid reputation and more cash than many countries, been unsuccessful. Of course, Google probably didn’t […]