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MySpace’s New Strategy: It’s no longer a Social Network

The battle between MySpace and Facebook for social-network dominance was long over. Facebook won and MySpace needed a new direction to stay competitive. You have probably heard by now that MySpace had recently gone through a design facelift. The new design was to support its new strategy. It’s no longer a social network. Instead, it’s […]

Coffee with the CEO 2009 April 06: Social Media is NOT the Marketing Silver Bullet

Keith Parnell, CEO of JASE Group, talks about how social media fits into an overall, well-planned marketing plan. Social media is not the silver bullet to immediately begin bringing in quality leads or generate cash flow. Time to generate trust and relationships on social media networks is crucial. Define your marketing goals and allow social […]

Coffee with the CEO 2009 April 06: Social Media is NOT the Marketing Silver Bullet

Keith Parnell, CEO of JASE Group, talks about how social media fits into an overall, well-planned marketing plan. Social media is not the silver bullet to immediately begin bringing in quality leads or generate cash flow. Time to generate trust and relationships on social media networks is crucial. Define your marketing goals and allow social […]

"Twitter Wonderland" – Boston's Social Media Breakfast 11

Live “Twitter Wonderland” performance at Boston’s Social Media Breakfast 11 on December 10, 2008! Vocals: Rebecca Corliss (@repcor) Christine Major (@CMajor) Guitar: David Fisher (@tibbon) Supporting Winter Cast: Bryan Person, Founder SMB (@BryanPerson) Laura Fitton (@Pistachio) Melanie Stachowiak (@melaniestack) Sandy Kalik (@skalik) Lyrics: http://blog.hubspot.com/blog/tabid/6307/bid/4441/Twitter-Wonderland-Holiday-Cheer-at-Boston-s-Social-Media-Breakfast-11.aspx Duration : 0:1:23

You Oughta Know Inbound Marketing

http://hubspot.com HubSpot’s Rebecca Corliss sings her heart out about the horrible life of an outbound marketer. What’s Inbound Marketing? http://blog.hubspot.com/blog/tabid/6307/bid/2989/Outbound-vs-Inbound-Marketing.aspx Credits: Rebecca Corliss (@repcor): Lyrics and Vocals David Fisher (@tibbon): Accompaniment and Music Recording Mike Volpe (@mvolpe): Mean Boss Dude Ellie Mirman (@ellieeille): Marketer Pamela Seiple (@pamelump): Marketer Rick Burnes(@rickburnes): Marketer Aaron White (@aaronwhite): Marketer […]