“Blending” Viral Marketing into Your Marketing Strategy
Are you familiar with the ever-popular Will It Blend campaign from Blendtec? If not, you’re depriving yourself from one of the best viral marketing campaigns ever. George Wright, the Vice President of Marketing and Sales at Blendtec, gave a keynote at PubCon, in which he explained the strategy behind their campaign. In the above WPN […]
Search Buzz 02/20/09 – Yahoo Video Ads, Google AdWords SearchWiki
http://www.SERoundtable.com/ – I covered a lot of news in this 10 minute video. I wish I could make them longer, but YouTube has a 10 minute limit. In this recap, I covered the Yahoo Search video ads. Google tests SearchWiki on AdWords. Google now lets publishers pick their fonts. Google decided to slap AdWords advertisers […]
Search Buzz 11/2/08 – Halloween, Google AdWords & On Obama
http://www.SERoundtable.com/ – I am a bit under the weather in this video recap, but I hope you like it. I discuss the Halloween logos from Google, Yahoo, Ask.com, Live.com, DogPile, FriendFeed, and other search related sites. I talk about Google’s changes to their quality score. Google Alerts added RSS as an option. Google uses OCR […]