Why Social Media Practices Are Like Football
Co-authored by Jay Baer and Amber Naslund One of the continuous discussions and questions surfacing in the social media chatterbox is that of “who owns social media?” Is it marketing? Public relations (PR)? Customer service? The answer is . . . yes. For the long-term, anyway. You’re not likely at the point yet where you […]
The Web Makes the World Happier [STUDY]
New research from UK research firm BCS suggests that, on average, people around the world think that information technology (i.e. Internet access) increases their sense of freedom by 15% and improves their overall well-being. Altogether, our life satisfaction increases by 10% when we have IT access, the study concludes. BCS’s study set out to better […]